First Photos of New SAAB 9-3 Convertible Independence Edition

On Wednesday, February 23, SAAB will host a special party at its Trollhättan plant in Sweden to celebrate what it describes as "the first anniversary of Saab’s rebirth as an independent carmaker".

I'd argue if Saab is really independent given that the company heavily relies on GM for its current portfolio (one example is the new 9-4X which is based on the Cadillac SRX and is built at the Detroit automaker's Ramos Arizpe factory in Mexico) and is actively seeking help to develop its future models having already sealed a deal with BMW for the supply of 4-cylinder engines, but that's another story for another time.

Case in point is that at the birthday party, the Swedes plan to debut a commemorative edition model based on the 9-3 Convertible, the first pictures of which were spilled on the internet today. According to Saabsunited, the 9-3 Convertible Independence Edition will be built in a limited run of 366 units, apparently one for each day that passed since Spyker Cars took over the company from GM.

The special edition model gets a 220HP 2.0T Biopower engine and will boast several unique features such as the bespoke Sunset Red color, new 18-inch alloy wheels, gray leather seats with a center strip and piping in orange, numerous Hirsch interior appointments and an orange-colored turbo instrument needle.

SAAB to Celebrate its own...Independence Day on February 23rd

A little over a year ago, Saab's future was very much in doubt. GM was looking for a buyer for the Swedish brand and even contemplated closing down the Trollhattan plant. On the other hand, investors weren't exactly anxious to put their money on what they thought was a sinking ship. But, on the 23rd of February 2010, Saab's fate took a surprising turn for the better as GM sold the company to Spyker Cars, saving thousands of jobs and decades of tradition.

To celebrate the first anniversary from the sale, Saab will throw a massive party on February 23, 2011, turning its factory in Trollhattan into an entertainment arena. All 3,800 employees will have the day off and will be joined by dealers, suppliers, VIPs and media in celebrating Saab's rebirth as an independent carmaker.

The highlight of the event will be the unveiling of a special edition model, most likely the “Independence Edition” of the 9-3 Cabriolet. It might also be a good occasion to show the employees the concept car that Saab will premiere at the Geneva Auto Show. This car will be the starting point for the future compact Saab hatchback, which will be positioned beneath the 9-3 model range.

But Saab has other reasons to celebrate as well. “We’ve triggered the biggest new product offensive in Saab’s history with the launch of the 9-5 Sedan and the 9-4X crossover, the introduction of the 9-5 SportCombi later this year, and the arrival of a new generation 9-3 range next year,” said Saab's CEO Jan Ake Jonsson. Who would have dared thinking about that a year ago?

Saab to Show a New Hatchback Concept as well as Updates on 9-3 Range at the Geneva Salon

For Saab, 2011 will be a crucial year, one that could make or break the company’s success. In a statement made in January, Chairman Victor Mullen said he's confident that the automaker will be able to pick up momentum and achieve the projected sales volume of 80,000 units. But for that the Swedes need new models and it seems that they’ll deliver.

According to a press invitation sent out today, aside from the already confirmed and teased 2011 9-5 Sportcombi, Saab's Geneva Motor Show stand will host the premiere of a brand new concept model and either facelifted or special edition versions of the 9-3 range.

As previously reported, Saab wants to revive the 1950s 92 model, so it’s possible that the concept car will announce just that. Furthermore, a report on the Saabs United website claims that the design study will also showcase the brand’s new design language under Saab Design Chief Jason Castriota.

The enthusiast site also asserts that the updates to the 9-3 could be a special edition version of the cabriolet called “9-3 Independence Edition” to commemorate one year from the day Spyker bought Saab from General Motors (February 23, 2010), and a Griffin-badged variant of the sedan model.

Saab Recalling 2010-2011MY 9-3 Models Due to Faulty Fuel Pumps

Saab is recalling 4,400 passenger cars from the 2010-2011MY 9-3 series manufactured from June 2010 through October 2010 to fix fuel pumps that can seize and cause the engine to stall. According to the National Highway Traffic Safety Administration (NHTSA), some of these fuel pumps may have internal components with incorrect specifications.

The Swedish automaker said it will notify all owners of the affected cars and replace the fuel pumps free of charge. The safety recall is expected to begin on or about February 18, 2011.

Owners may contact the automaker directly at 1-800-955-9007 or the NHTSA’s Vehicle Safety Hotline at 1-888-327-4236.

By Csaba Daradics

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Saab to Offer Hirsch Performance Products for 9-3 and 9-5 Models in the USA

Current and future Saab owners in the U.S. looking to tune their cars with factory approved upgrades will be happy to learn the Swedish automaker announced today that Hirsch Performance aftermarket products will be available for its 2007-11MY 9-3 and 2010-11MY 9-5 cars through select Saab dealers in the States starting in spring 2011.

The Switzerland-based tuning firm has a longstanding relationship with Saab and already offers dealer-installed performance upgrades in other parts of the world including Europe.

Hirsch Performance's aftermarket offerings include a variety of products ranging from software tweaks that boost output by 30HP and sports springs, to comprehensive aero kits with carbon fiber parts, alloy wheels and interior appointments such as aluminum pedals, leather sets and carbon trims.

John Anderson, director of aftermarket sales and new business for Saab Cars North America, commented:

"Saab has had a long relationship with Hirsch in Europe and now we can offer performance enhancements for Saab customers' vehicles in the US. The advantage to Hirsch Performance parts is they are installed at authorized Saab dealers, do not affect the warranty or emission system performance of the vehicle and are high quality systems designed especially for Saab cars. Installation of the Hirsch Performance parts within 60 days of sale of the new vehicle will give the consumer the same warranty as a new vehicle, an advantage for our customers."

Saab said pricing information and participating dealers for the Hirsch Performance parts will be available on the firm's US website in the near future.

*All photos are from Hirsch Performance's European lineup

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Saab Officials Confident that 2011 will be a Turning Point in the Company’s History

Saab sold just 31,696 cars globally in 2010, after having cut its sales target from 45,000 to 30,000-35,000 vehicles, due to the restructuring of the brand’s supplier base. However, with fourth quarter (2010) sales up 129% compared to 2009, Chairman Victor Mullen believes that Saab “is firmly establishing itself as an independent car manufacturer”.

Last year was especially difficult for the Swedish automaker, as the low inventory decimated sales figures.

“One of the largest challenges in 2010 was to restock our dealers around the world to normal levels again, especially in a market like the United States, where you need dealer stock in order to be able to sell cars”, Muller said in a statement on Wednesday. “For instance, when we acquired the company, there were a mere 500 cars left on the ground in the United States. Normal inventory levels in this market should be at 6,000-7,000 units”.

Optimum inventory levels are still a long way from reality, but, during the past 12 months, Saab did pick up some momentum, which, coupled with the launch of new models, should help the maker achieve the projected sales volume of 80,000 units for 2011.

Saab will invest US $1 billion into its recovery plan, with the focus being on new models. The 9-4X crossover, set to debut in May, is of them. Next up is the ageing 9-3 due for replacement in 2012. Furthermore, Saab wants to revive the 92 model of the ‘50s, in the form of a modern compact car, which, if priced correctly, should add much needed volume to sales.

The Trollhättan-based manufacturer will continue to expand its dealer network as well, targeting markets like China and Russia and it expects to be profitable in 2012, with sales projected to reach 120,000 units.

By Csaba Daradics

Source: Autonews [sub. req]

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